We created a bold, modern design reflecting the advanced technology that is a key part of the operation. The strong colour scheme and diagonal shapes are easily identified and tie in well with the design and livery of the lifting equipment. As part of a full branding project we not only produced new stationery and printed literature but also developed a website that promotes the various aspects of this multi-faceted organization.
Because Eurocrane is essentially a mobile business, their vehicles are important promotional tools. The new branding worked perfectly on the silver bodywork of the company’s fleet and we were able to create an eye-catching, dynamic livery that has become a common sight on roads throughout the region.